The BeefResearch.ca site includes information on the country’s research priorities and objectives, as well as technical fact sheets on the BCRC’s current project results. The BCRC said the new site was a key tool in its long-term strategy to improve knowledge transfer within the Canadian beef cattle industry.
Matt Bowman, chair of the BCRC, said: “BeefResearch.ca is needed to improve extension in the beef industry. By creating a central, national resource, getting research information out to producers and the rest of the industry will be more efficient and effective. The website also demonstrates and promotes the value of beef research and innovation.”
The new site features a blog, which will offer news on the latest research findings and current events, as well as commentary from researchers and other industry experts. “We encourage people to share their feedback with us and comment on the blog articles, so that we know what kinds of information people are looking for,” said Bowman.
The BCRC said that it hopes to expand the information on the site, eventually including information on all beef research projects in Canada, regardless of whether they were funded by the BCRC or another funder.
“As time goes on and the website evolves, we’ll be able to deliver the types of information people want in the format they want it, so they have the knowledge to do what’s best for their operation,” Bowman added.