US meat and poultry sector bullish, report show exhibitors

By Ed Bedington contact

- Last updated on GMT

“If you’re not making money in poultry right now, then you never will”
“If you’re not making money in poultry right now, then you never will”

Related tags: Poultry

Confidence in the US sector is high, with meat processors in the mood to invest according to indicators from the recent International Production and Processing Expo.

Exhibitors at the trade show in Atlanta, Georgia, reported strong visitor numbers and said companies were looking to invest, particularly in the poultry sector, with confidence throughout the trade riding high.

However, Ed Wood, vice-president of sales with CSB-System, said the sector had a possible good 12-18 months ahead of it before oversupply began to puncture the boom.

In the meantime though, trade was looking good, he said: "If you’re not making money in poultry right now, then you never will."

He said that while the US economy was not doing brilliantly, lower fuel prices were leading to people having more money in their pockets and they were spending some of that on food.

That increased spend was translating into bullish confidence on the trade show floor and Wood said investment across the sector was good.

David Hazenbroek, president with Foodmate, a poultry processing systems manufacturer, said interest in his products from the US was high and growing.

Foodmate was showcasing the latest update of its Opti LTD deboning system, which offered what the company claimed was the first automated dark meat deboning machine.

Hazenbroek said the system offered improved safety, reduced labour costs and also potentially higher yields than manual deboning.

CSB-System was also tapping into that mood, and was exhibiting its Ipoultry system at the show, a partnership between CSB, Ishida and Meyn.

Wood said the scheme aimed to add efficiency to the supply chain, from farm through to retailer. The system provided the opportunity to provide real, reliable data throughout production, allowing producers to produce product to the specification required by the retail customer, he claimed.

"By having the system, the chicken producer can know whether you have over- or under-sold and adapt to meet the situation. It allows you to match production size to demand.

"When it gets into the factory, it allows you to match bird size to the specification of a particular customer, not flock by flock, but bird by bird."

Wood said the system can even be applied to distribution, allowing more efficient matching of trucks to orders, enabling orders to be processed more efficiently and quickly.

Effectively, he said the system was adding a layer of software which allowed companies to take the data out of people’s heads and spreadsheets and put it into a management system.

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