Kerry adds meat-free line to Richmond Sausages range

By Aidan Fortune contact

- Last updated on GMT

Kerry adds meat-free line to Richmond Sausages range
Kerry Foods, manufacturer of Richmond Sausages, has launched a meat-free variant to the range.

This is the first time the Richmond brand has moved into meat-free and the launch is being billed as part of an “ambition to evolve its range to respond to differing consumer needs”​.

Flexitarian market

Richmond Meat-Free Sausages are designed to cater both to consumers that want to moderate their meat consumption and those looking for more choice.

They are made from a soya-based protein and contain 57.5 calories per sausage. The Richmond Meat-Free Sausages will be rolling out in retailers from the end of the month with an RRP of £2.50 for a pack of eight.  This new launch follows a move into the chicken last year. Kerry reported that its Chicken Sausages have a RSV of £3.3m.

Kerry expect the new product will sit predominantly alongside the existing Richmond Pork and Chicken ranges in store in order to benefit from the foot traffic driven down these aisles.

Dawn Spencer, director of Kerry Foods, said: “We know how much people love our sausages – we’re the Nation’s Favourite. But increasingly consumers are looking for a broader range of options to choose from, and this includes alternatives to meat. Richmond is one of Kerry Foods’ longest-standing brands, but we’re constantly looking for ways to innovate and meet the demands of consumers.

“We’re confident people will love our Meat-Free Sausages just as much as our core ranges, making this a must-stock for retailers looking to appeal to families looking to try something new in their weekly shop. Our complete range of sausages ensures we are bringing families together at mealtimes, helping them create one meal with different options for all dietary preferences.”

Related news

Show more

Related products

show more

Traditional flavours, the new trend in burgers!

Traditional flavours, the new trend in burgers!

Kancor Ingredients Limited | 30-Aug-2019 | Application Note

Consumer's demand for ethnic or themed burgers with unique flavours led chefs and restaurateurs to offer gourmet spiced burgers. Recreating these...

The unique natural anti-oxidant for meat applications

The unique natural anti-oxidant for meat applications

Kancor Ingredients Limited | 28-Feb-2019 | Technical / White Paper

Fresh meat is preferred in bright red colour but is highly prone to oxidation and is colour sensitive to extracts. Kancor’s OxiKan R, a highly refined...

Microbiological safety of raw-fermented sausages

Microbiological safety of raw-fermented sausages

Jungbunzlauer | 18-Feb-2019 | Technical / White Paper

Raw-fermented sausages are prone to the contamination with pathogens such as Salmonella and Listeria. Jungbunzlauer gives a new impetus to the exploration...

Related suppliers

comments

Post your comment

We will not publish your email address on the website

These comments have not been moderated. You are encouraged to participate with comments that are relevant to our news stories. You should not post comments that are abusive, threatening, defamatory, misleading or invasive of privacy. For the full terms and conditions for commenting see clause 7 of our Terms and Conditions ‘Participating in Online Communities’. These terms may be updated from time to time, so please read them before posting a comment. Any comment that violates these terms may be removed in its entirety as we do not edit comments. If you wish to complain about a comment please use the "REPORT ABUSE" button or contact the editors.