Japan

USMEF predicts Japanese growth

USMEF predicts Japanese growth

By Aidan Fortune

The newly implemented US-Japan trade agreement is expected to significantly increase demand for US pork in Japan.

Vietnam- Spanish White Pork training campaign in Ho Chi Minh (July 2019). Photo: Interporc.

Alimentaria 2020

Spain’s Interporc to strengthen its business ties in Japan

By Jenny Eagle

The Spanish pig sector has seen more than 2 million tons of white pork exports worth €5m exported across five continents recently, according to the Spanish Inter-professional Agri-Food Organization for White Pork (Interporc).

Japan approves US trade agreement

Japan approves US trade agreement

By Aidan Fortune

The US meat industry has welcomed the Japanese government’s approval of a trade deal between the two countries that could see meat exports grow to $5bn by 2025.

Japan plots growth in wagyu export sales to Taiwan

Japan plots growth in wagyu export sales to Taiwan

By Kathryn Wortley, in Tokyo

Japanese wagyu beef exports to Taiwan are set to soar as meat producers tap into demand following the lifting of a 16-year ban on the product, while riding on the tailwind of a Japanese government promotional campaign.

Dry-aged meat is becoming something of a specialty for Japanese diners

Japanese get a taste for dry-aged meat

By Kathryn Wortley

Japanese consumers are embracing dry-aged meat as awareness rises of its quality and healthy eating becomes increasingly important. 

USMEF is keen to strengthen US red meat sales in regional Japanese markets

Japan's supermarkets targeted in US marketing push

By Kathryn Wortley

The US Meat Export Federation (USMEF) is partnering with supermarket chains and event organisers in Japan’s regions to strengthen already high US red meat sales by localising marketing, public relations and consumer interaction campaigns. 

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